Content
Writing and Marketing.

B2B

Improving Work Processes with Resource Management and Planning Software
(Ghostwriting)

Jira Core Cloud relaunched as Jira Work Management
(Ghostwriting)

Cloud and GDPR: Is Moving to the Cloud Safe? (Ghostwriting)

Enabling Remote PI Planning for Distributed Teams with Jira
(Ghostwriting)

DEMICON / IT Consultancy

Research, content writing, and proofreading.

Purpose:

  • Create and optimize DEMICON’s online content in English, leveraging SEO best practices and strategic keyword targeting to improve visibility.

  • Produce engaging industry articles, compelling case studies, and insightful interviews with expert staff to establish DEMICON as a trusted consultancy in IT.

  • Craft topic-specific content and implemented SEO and SEM strategies to drive traffic, boost engagement, and convert visitors into customers.

Skills Used:

  • Managing DEMICON’s content requests

  • Topic research

  • Conducting interviews

  • Content writing

  • Proofreading

Technical Skills Used:

  • SEO

  • Google Keyword Planner

  • Backlinking

  • monday.com

  • G Suite

B2C

Email and Loathing in Berlin: A Tempo Story

Talking Work-Life Balance with Kevin Kirkpatrick: Community Conversations

Tempo is out of Beta — Now it’s time to focus (Ghostwriting)

Tempo 2 — Redesigned from the ground up

Tempo / Email Client and Productivity App

Content management, planning, content writing, and publishing.

Purpose:

  • Launch Tempo’s B2C blog from the ground up, crafting a tone of voice that resonated with an audience passionate about productivity, technology, and authentic conversations around mental health.

  • Create content to announce new updates and features, driving interest, engagement, and app installations.

  • Highlight the Tempo community by sharing interviews and their sources of inspiration, weaving them into the larger Tempo narrative and brand story.

Skills Used:

  • Blog set-up and management

  • Content planning and scheduling

  • Tone of Voice development

  • Conducting interviews internally and with the community

  • Storytelling and narrative

  • Content writing

  • Proofreading

  • Autonomy

Technical Skills Used:

  • Medium

  • Figma

  • Notion

  • G Suite

Print

Reykjavík Rock City: Iceland Airwaves is Coming to Town
(Ghostwriting)

The Boys are Back in Town: Meet Iceland’s Xmas Clan (Ghostwriting)

Design March: Iceland’s Largest Design Event (Ghostwriting)

Reykjavík Skyline Fires Up: See in the New Year with a Bang (Ghostwriting)

Keflavík Airport / Iceland’s International Airport

Research, content writing, and proofreading.

Purpose:

  • Research and write articles spotlighting Iceland’s culture and events for Keflavík International Airport’s in-terminal magazine, inspiring travellers with appealing stories.

  • Create lighthearted, digestible content designed to attract tourists and encourage repeat visits by highlighting Iceland’s vibrant cultural identity.

Skills Used:

  • Managing Keflavík International Airport’s content requests

  • Topic research

  • Content writing

  • Proofreading

  • Maintaining deadlines

Technical Skills Used:

  • G Suite

News and Current Affairs

Elections in Iceland: Social Democratic Alliance becomes largest party

Unknown drones sighted over airspace above Køge in Denmark

Volcano in Iceland: New eruption begins in Grindavík

Donald Trump suggests buying Greenland for U.S. national security and freedom

IceNews / News from the Nordics

Research, content writing, proofreading, and publishing.

Purpose:

  • Act as Editor-in-Chief, overseeing news coverage and current affairs across Scandinavia and the Nordic countries.

  • Publish breaking stories promptly to establish IceNews as a trusted news source and secure placement in Google News.

  • Apply SEO best practices, strategic keywords, and long-tail phrases to boost search engine rankings and drive increased page views.

Skills Used:

  • Autonomous content management

  • Sourcing news and topics

  • Staying up-to-date with affairs and breaking news

  • Content writing

  • Fact-checking

  • Proofreading

  • Publishing

Technical Skills Used:

  • Wordpress

  • SEO

  • Backlinking

  • G Suite

Journalism

“Fancy a Beer?
Your Guide to buying alcohol in Iceland”

“No Tents Please
The music and madness of Innipúkinn 2009”

“Girls Just Wanna Have RIGHTS
The history, struggle and importance of Icelandic women”

“Up Shit Creek WITH a Paddle
A Day Out Rafting”

The Reykjavik Grapevine / English Cultural Magazine in Iceland

Research, content writing, and proofreading.

Purpose:

  • Collaborate with the editorial team to pitch and craft articles centered on Icelandic culture, history, and everyday life, engaging both locals and tourists for the bi-weekly print magazine.

  • Attend local music and art events, capturing the experience through a gonzo-style lens infused with humour and self-reflection.

  • Explore and review tourist trips and attractions firsthand, delivering unbiased insights to help readers make informed decisions.

Skills Used:

  • Content and article planning with editorial team

  • Pitching

  • Research

  • Real-time note taking

  • Conducting interviews

  • Transcribing

  • Content writing

  • Proofreading

  • Maintaining deadlines

Technical Skills Used:

  • G Suite

“Content marketing is a strategic marketing approach focused on creating, publishing, and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience.”

- Chat Generative Pre-trained Transformer